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#4 – David Watkins, Abbeydale

May 3, 2019

John interviews David Watkins, founder of Abbeydale, an upscale mens clothing shop in Charlotte, NC.  They discuss starting the business, growing it, some difficult decisions along the way, branding, building a global supply chain, and leveraging CRM and marketing automation to better serve customers.  They also get into a detailed conversation about how men should build their wardrobe to maximize their presence.